CXsphere introduces AI driven customer experience platform

CXsphere introduces the AI driven customer experience software platform for brands to personalize customer experience. Key benefits to Business Owners/ Head of Brands/ Chief Marketing Officers/ P&L Heads 1. Ability to accurately predict every individual customer behavior and take strategic decisions based on: • When the customer is next likely to buy • How much […]

Six Lessons for Setting Your Business on a Growth Trajectory

In this article, Amitava Chattopadhyay uses three case studies to illustrate some effective ways to grow your business, especially when struggling against cheaper competition from emerging markets. From these case studies Professor Chattopadhyay By Amitava Chattopadhyay The refrain I often hear among practitioners is that they are facing declining growth, ever-increasing competition, and loss of pricing power […]

Amitava Chattopadhyay joins the CXsphere Board of Advisors

Amitava Chattopadhyay is The GlaxoSmithKline Chaired Professor in Corporate Innovation — Professor of Marketing at INSEAD, Fellow of the Institute on Asian Consumer Insights, and Senior Fellow at the Ernst & Young Institute for Emerging Market Studies.Professor Chattopadhyay is an authority on Brand management and the author of the award-winning book, The New Emerging Market Multinationals: Four […]